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recently been compared to plasma in the "noble" Pioneer Japan announced its withdrawal from the television industry, the main attack low-end U.S. and European markets flat panel TV business Vizio announced cut-off plasma TV, plus some time ago was rumored to plasma TV as high energy efficiency in Europe and the United States banned. For a plasma can say is the latest household appliances to the countryside, Japanese electronics giant, collective loss of words other than one of the most popular concern......
After a New Year's Day, Chinese New Year price war turns the bombing, under 32 inches
LCD TV Directly to the price hit 2,999 yuan,
TCL, Skyworth, Changhong, Hisense, Haier, Konka, several major domestic
TV Launch a business are related to their special products, for choice as more than the entry of domestic TV business bigger, so a direct threat to the original 32-inch
Plasma TV Living space. In the New Year, Chinese New Year this flat-panel TV sales Wang months, compared to LCD TVs up to 40% reduction rate, plasma camp is even more was rather slow: only 20% price cut. Experienced in January after the market conditions from the plasma can be seen a few changes in, and the whole situation seemed relatively passive, is not optimistic
Three singing: choose a small room
Integrated network from the end of December 2008 published out of the plasma market, Shopping guide article disclosed the price of plasma TVs, plasma TV can be found significantly lower than liquid crystal TV, TV-friendly promotional enthusiasm is not enough. Overwhelming compared to LCD TV-like advertising campaign promotion, plasma basic camp only Panasonic, Hitachi, Changhong three in operas.
Tables Participation in this market, market data, market statistics, mainly from the Internet, the main statistics from last December to play in January of this year, the active in the network market offer plasma TV, the product specifications from 32 inches to 60 inches, a total of only 21 products, while over the same period of the LCD TV market at least several hundred Shopping guide information. Which shows that plasma TV in addition to weak product line beyond its selectivity for small and limited support for promotional products, mainly concentrated in the 42-inch this level.
Can be seen from the chart main plasma major promotions: Changhong, Panasonic, Hitachi, three. Changhong's sales price of which focused on three plasma body: 50-inch HD plasma PT50600 down to 5,999 yuan, 42-inch HD plasma Changhong PT42700NHD promotional price of 4799 yuan, full high definition plasma PT42618NHD only 5,999 yuan. All three products for promotions. The Panasonic plasma TV sales concentrated in the 42-inch main HD / Full HD Plasma this product line, prices from 5990 to 9200 yuan are available. Hitachi Plasma promotional efforts mainly on the 50-inch HD plasma, and 42-inch non-HD Plasma TV body.
Other as Konka, Haier, Hisense these manufacturers are only one or two plasma TV market who see the news to accidentally drown in the sea of LCD TV sales promotion, the input low. The main reason for this phenomenon is that most of the domestic TV business will focus on LCD TV price war to grab market share in the body. (With interest the LCD TV market friends can see??
recently been compared to plasma in the "noble" Pioneer Japan announced its withdrawal from the television industry, the main attack low-end U.S. and European markets flat panel TV business Vizio announced cut-off plasma TV, plus some time ago was rumored to plasma TV as high energy efficiency in Europe and the United States banned. For a plasma can say is the latest household appliances to the countryside, Japanese electronics giant, collective loss of words other than one of the most popular concern......
After a New Year's Day, Chinese New Year price war turns the bombing, under 32 inches
LCD TV Directly to the price hit 2,999 yuan,
TCL, Skyworth, Changhong, Hisense, Haier, Konka, several major domestic
TV Launch a business are related to their special products, for choice as more than the entry of domestic TV business bigger, so a direct threat to the original 32-inch
Plasma TV Living space. In the New Year, Chinese New Year this flat-panel TV sales Wang months, compared to LCD TVs up to 40% reduction rate, plasma camp is even more was rather slow: only 20% price cut. Experienced in January after the market conditions from the plasma can be seen a few changes in, and the whole situation seemed relatively passive, is not optimistic
Three singing: choose a small room
Integrated network from the end of December 2008 published out of the plasma market, Shopping guide article disclosed the price of plasma TVs, plasma TV can be found significantly lower than liquid crystal TV, TV-friendly promotional enthusiasm is not enough. Overwhelming compared to LCD TV-like advertising campaign promotion, plasma basic camp only Panasonic, Hitachi, Changhong three in operas.
Tables Participation in this market, market data, market statistics, mainly from the Internet, the main statistics from last December to play in January of this year, the active in the network market offer plasma TV, the product specifications from 32 inches to 60 inches, a total of only 21 products, while over the same period of the LCD TV market at least several hundred Shopping guide information. Which shows that plasma TV in addition to weak product line beyond its selectivity for small and limited support for promotional products, mainly concentrated in the 42-inch this level.
Can be seen from the chart main plasma major promotions: Changhong, Panasonic, Hitachi, three. Changhong's sales price of which focused on three plasma body: 50-inch HD plasma PT50600 down to 5,999 yuan, 42-inch HD plasma Changhong PT42700NHD promotional price of 4799 yuan, full high definition plasma PT42618NHD only 5,999 yuan. All three products for promotions. The Panasonic plasma TV sales concentrated in the 42-inch main HD / Full HD Plasma this product line, prices from 5990 to 9200 yuan are available. Hitachi Plasma promotional efforts mainly on the 50-inch HD plasma, and 42-inch non-HD Plasma TV body.
Other as Konka, Haier, Hisense these manufacturers are only one or two plasma TV market who see the news to accidentally drown in the sea of LCD TV sales promotion, the input low. The main reason for this phenomenon is that most of the domestic TV business will focus on LCD TV price war to grab market share in the body. (With interest the LCD TV market friends can see??
